Market Development and Events Officer

Permanent employee, Full-time · Madrid

Your mission

The Market Development & Events Officer plays a key role in expanding the university’s reach and enhancing prospective student engagement through targeted market development and event coordination. This role is responsible for identifying and nurturing key relationships in assigned markets, organizing impactful events (such as Open Days, webinars, and campus tours), and supporting recruitment initiatives in collaboration with Marketing and Sales departments.

Your profile

Job Responsibilities

Market Development:

Identify and engage with key stakeholders in strategic markets, including high schools, embassies, and community organizations.
Research and identify the most relevant and high-impact education fairs in assigned markets, manage bookings, coordinate logistics, and represent the institution at these events.
Build and maintain relationships with key decision-makers in high schools (counselors, principals, etc.)
Develop and maintain a database of partner schools, embassies, and outreach opportunities.
Identify and engage potential student ambassadors

Events Coordination:

Plan, organize, and execute engagement events such as Open Days, campus tours, online events, and in-school presentations.
Coordinate logistics, communication, and promotional materials in partnership with the Marketing team.
Ensure post-event follow-up and lead handover to Sales teams.
Monitor attendance and engagement metrics to evaluate the effectiveness of each event.

Cross-Departmental Collaboration:

Work closely with Sales departments to ensure lead quality and follow-up.
Coordinate with Marketing to develop tailored campaigns and materials for different markets and events.
Share market intelligence and insights with Sales to support conversion strategies.

Position requirements

• Bachelor's degree in a relevant field (Marketing, Communications, Education, Business Administration)
• Strong interpersonal and communication skills.
• Knowledge of higher education policies, admission processes, and academic programs.
• Ability to work independently and collaboratively in a team.
• 2 years of experience in recruitment, admissions, or a related field is an asset.
• Experience in Zoho and CRM tools

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About us

For over 50 years, we have firmly believed in experiential learning, an educational model that combines knowledge and skills acquisitions with solid humanist values. A combined learning process that guaranteed to all our students not only proficient professional capacities but also an international mindset to build inclusive and realistic scenarios that unify people, nations and cultures.

At SIU we are aware that our students will be part of a global, borderless and hyper-connected world. Thus, our 4 International Campuses provide undergraduate and graduate students with a high-quality variety of degrees valid both in the USA and Europe. All our programs are instructed in English and designed to be customized to each personal scenario. Additionally all our students are encouraged to study abroad at any time during their education to complete their professional expertise with truly life experiences that turn them in truly holistic profiles.

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https://schiller-international-university.jobs.personio.com

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Thank you for your interest in Schiller International University.